Video-on-demand streaming services are gaining increasing attention. Success models like Netflix attract competitors. Amazon has already with Lovefilm a considerable streaming offer in stock. It is accessible via the in-house Kindle tablet, via computer as well as by TV app. What could be missing in the assortment is a set-top box.
By the end of this year at least this should start in the USA. According to Amazon's unconfirmed media reports, this is a streaming box, which, according to a well-known principle, offers online portal apps, which can be used to access numerous services over the internet. Several app providers have been contacted for this, which means that it will not become a box for Amazon services.
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Video and music on demand as streaming services, Amazon does not want to claim exclusively for it. However, the Internet retailer with Lovefilm also has its own, large online video store. Music streaming has the Internet dealer also under control. Therefore, loan and purchase models could be conceived.
The Wall Street Journal had already reported in April of plans to a web streaming receiver. A set-top box would pave the way straight into the home cinema. Now the online magazine wants to have learned that Amazon called individual app vendors in the middle of October as deadline, in order to finish your services. This is the start of the early market launch.
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